Karachi: Roshan Rahain an ambitious young, non-profit organization is committed to educating children using alternate forms of art and has launched first-of-a-kind financial literacy program in Pakistan with support from Jubilee Life Insurance. The Program will teach children about the importance of savings, techniques of managing day-to-day transactions, handling cash and much more using the medium of music and other engaging activities along with role playing.
Pakistan has the lowest financial access in the world. About 100 million adults in Pakistan (roughly about 80% of country’s population) don’t have access to formal and regulated financial services. This number accounts for about 5% of the world’s unbanked population, which stands at 2 billion, as per the World Bank (WB). The lack of financial access creates multiple problems for people including having to face financial shocks, unexpected expenses and being excluded from savings services.
Jubilee Life Insurance supports Roshan Rahain for a 3-month long program, Roshan Rahain’s team reached out to approximately 3,000 children from different schools in Lahore as well as from institutions that are working with underprivileged children. During the project, the team visited numerous schools including Lahore Grammar School, Aitichson School, Door of Awareness & Sharif Education Trust, Rosan Islamic School, SOS Village, in total the Roshan Rahain team visited around 15 schools both private & public.
Speaking at the activity session, the coordinator of Lahore Grammar School commented “The activities conducted by Roshan Rahain were extremely creative and the role playing idea was superb as kids not only enjoyed themselves but also learned a lot through these activities”.
A representative from the Sharif Education Trust said “We need more of these activities & educational sessions, the use of music to learn financial literacy was very creative and this is an important subject for children in these times especially”.
Founder of Roshan Rahain, Shaigan Azhar shared “Children have a great ability to learn new things. The use of music and other techniques has proven impact on their ability to learn. We are extremely thankful to our sponsors & schools for believing in us and helping us reach out to children. Moving on, we hope to expand our reach to other cities of Pakistan reaching as many children as possible”.
Jubilee Insurance is a global brand of Aga Khan Fund for Economic Development (AKFED) that offers diverse insurance solutions (life, health and general) in the Asian and East African markets. Being one of the fastest growing life insurance companies in Pakistan, Jubilee Life boasts a presence in every major city in the country. They employ a highly trained sales force of more than 3500 individuals who help insure millions of lives through relations with a large number of organizations across Pakistan. Jubilee Life is the only company with the largest gross premiums written and has insured over 5 million lives through multiple channels of distribution. The company is backed by one of the world’s largest and strongest insurers, SCOR RE and HANNOVER RE.
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