With an exclusive RADAR Pakistan mini-documentary, Hassan Raheem sheds light on various aspects of his life including his rise to global stardom
Karachi, October 19, 2022 – Following up on the success of EQUAL Pakistan, Spotify is bringing
yet another program dedicated to nurturing local talents with RADAR. This global artist program
exclusively focuses on helping emerging artists reach the next stage in their
careers by paving their way to find global fandom. The audio streaming platform
is launching Hassan Raheem as the first artist to be part
of Spotify's RADAR program in Pakistan, shedding light on his talent as one of
the rising vocal stars in the country.
Through RADAR, Spotify follows Hassan Raheem in a bespoke mini-documentary that gets up close and personal with him, showing his fans a
side of Hassan, they have never seen before.
Hassan expressed his excitement about joining RADAR, saying:
"It all started with me posting a song almost three years ago on Spotify
and here we are! I'm truly blessed and honored to be the first RADAR artist of
Pakistan. I'm excited to see how Pakistani music will evolve with programs like
RADAR and how it will elevate more artists from our country. Thank you to
everyone who's been a part of this journey, you know that I truly love you
all!"
Celebrating one year in Pakistan earlier this year, Spotify
shared music trends and data according to which Hassan Raheem had conquered
Spotify’s
"We are thrilled to have Hassan Raheem as our first RADAR
artist for Pakistan. He continues to be an inspiration for up-and-coming
talents, and Spotify RADAR gives the opportunity to artists like Hassan to find
and connect with a newer and wider audience, globally," said Khan FM,
Spotify's Artist & Label Partnerships Manager for Pakistan, Sri Lanka &
Bangladesh.
As part of Spotify's RADAR program, Hassan will receive on and
off-platform marketing and promotional support, including billboard placements
across Pakistan and the inclusion of his track, "Joona", on the RADAR Pakistan playlist. In addition,
Spotify will also be supporting his debut album launch later this year.
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