#HBL and SEFAM Group enter into a Strategic Alliance

Mr. Faiq Sadiq (Head HBL Payment Services) and Mr. Hamid Zaman (CEO SEFAM Group) signing the agreements.

Lahore: HBL, Pakistan’s largest bank, recently signed an agreement with Sefam Group of Companies, Pakistan’s largest fashion brand portfolio. Under this agreement, HBL will provide state of the art solutions for Sefam’s collection of sales proceeds through its counters and POS machines as well as manage the group’s payroll through HBL Employee Banking Solution.   

The ceremony was attended by Mr. Faiq Sadiq (Head, Payment Services), Ms. Sobia Chughtai (Head Corporate Central), Mr Kashif Hussain (Unit Head- Central 1), Mr Ahad Shahid (Client Sales Manager) from HBL & Mr. Hamid Zaman (CEO-Sefam Group), Mr. Munir Ahmed (GM Finance-Sefam Group), Mr Shahzad Sarfraz (CFO-Sefam) and Mr Amir Rasheed (CFO-Serena Industries), 

Speaking at the event, Mr. Faiq Sadiq said “HBL’s largest footprint and cutting edge IT platform gives us a unique ability to provide real time cash management solutions to our clients. Through this strategic partnership HBL will provide efficient, innovative and secure financial solutions to meet Sefam’s growing business needs.”

Mr. Hamid Zaman said, “Following the flow of cashless transactions in the country and Sefam’s vision of creating an ECO system, HBL would be the strategic banking partner in providing collections/payments platform and E-Commerce initiatives taken by the group.”