Karachi: Jubilee Life, Pakistan’sleading life insurance provider, in collaboration with Charter for Compassion has launched a new project called, “Collaborative Libraries”. This was announced at the project signing ceremony held recently at the Head Office of Jubilee Life.
The purpose of this project is to inculcate the habit of reading in our future generations by developing libraries in the less affluent areas of Karachi. With the advent of technology and e-books, reading in libraries is becoming extinct. More so, the lack of libraries in our country is depriving children today from the gratifying and fulfilling experience of reading books. Through the project, 15 libraries were established in schools within Korangi, Lyari, and Shireen Jinnah Colony impacting over 5,000 students.
On this occasion Javed Ahmed, CEO and MD, Jubilee Life said, “For a child to develop a broader imagination it is vital that they are exposed to various life lessons through books. I am a reader myself, and the pleasure of reading a hard-bind in a place surrounded by books cannot be explained in words. We are delighted to be a part of such an initiative that will not only enhance love for reading but will also improve literacy in the less affluent areas.”
President of Charter for Compassion Pakistan (CfC), Mr. Amin Hashwani, said, “These libraries willnot only inculcate reading habits, at an early age, but also bring children together from different segments of the society for a peaceful and compassionate Karachi.”
Collaborative Libraries, supported by Jubilee Life Insurance, draws a connection between the privileged schools by collecting books from their students which will be used to develop libraries in selected schools in the less affluent areas of Karachi. Also, to augment the love for reading, several engaging activities will be undertaken such as dramatic-reading sessions in schools, shelve-a-book drive, book mark competitions, poetry competitions and many other initiatives throughout the year.
CfC was launched in February 2011 as a local initiative inspired by the Charter for Compassion International, a global program by a multi-faith, multi-national council of thinkers and leaders led by Karen Armstrong, a celebrated author. CfC aims to create a vibrant, peaceful, and compassionate society through the creation of innovative programs, education, and training on compassionate thought and action.
Jubilee Insurance is a global brand of Aga Khan Fund for Economic Development (AKFED) that offers diverse insurance solutions (life, health and general) in the Asian and East African markets. Jubilee Life in Pakistan offers uniquely designed range of life and health insurance plans, catering to various customer segments and needs. These include retirement, child education, marriage, saving & protection, wealth accumulation, life insurance plans for women, rural insurance plans and life and health insurance solutions for the less privileged of our country. The company also recently launched Takaful business to cater to all Pakistanis. PR
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